The Basement

is an integrated


We study your data to uncover market insights which enable strategic, targeted and effective marketing and advertising campaigns.

Schlage Programmatic TV image showing Schlage content on a phone and a TV.

This is the story behind the resource partnership The Basement assembled for Schlage. The goal: create a data-informed, strategic initiative to supplant traditional tactics and disrupt the status-quo.


Schlage and The Basement receive a hearty welcome to the neighborhood with a successful campaign launch on Nextdoor.


A quick look at a colorful interactive online experience created to showcase and support Transitions® lenses’ newest product introduction.