
NCAA 360 PROOF
Making a real impact.
A comprehensive program to curb campus alcohol abuse.
360 Proof provides NCAA Division III schools with all of the tools and training needed to deploy a customized program to help students make better decisions about their alcohol use. The NCAA and its partners turned to The Basement to develop a fully-integrated user experience that worked for students, coaches and administrators.
Challenge Accepted.
Convince college students to take a survey that promotes drinking less? You bet. Create a customizable platform for each campus that centralizes data, training materials, and more? No sweat. Oh, and throw in an awareness campaign to promote participation without feeling too preachy. Easy right? Nah, but we love a good challenge.
It all starts
with data.
We knew a key factor to the success of the 360 Proof program would be the ability to collect data, so we created a confidential survey just for college students.
Real numbers. Real lives. Real change.
247
Participating schools
24k
Student surveys taken
65%
Completion rate

