The Basement is an integrated agency whose strategies are tailored to deliver across numerous platforms and screens, as well through a wide variety of channels.  Our efforts must closely align with the customer journey and reflect a cohesive, disciplined and creative approach to planning, visualizing, executing and reporting on integrated marketing campaigns and experiences.

This paper explores the aspects of The Basement’s operating system that have directly impacted successful outcomes for clients including Schlage, Transitions Optical, TCC/Verizon, NCAA and others. It also provides insight into the framework that the agency has developed that is the foundation of everything we do, strategically, tactically and creatively.

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