THOUGHT LEADERSHIP | Article

Celebrating Indy and its Institutions

February 28, 2019

The Basement welcomes the Indianapolis Indians to our roster and delivers record growth for our long-time partner, Visit Indy.

 

This year is off to a great start at The Basement. We’re thrilled to have been selected as the Media Agency of Record for the Indianapolis Indians. Our data-driven approach to integrated marketing set us apart and we look forward to delivering great results for the Tribe. We’re also proud to announce that our partnership with Visit Indy has been renewed for its fifth year. Our 2018 efforts delivered record growth in engagement with the brand and in hotel occupancy.

 

 

Our efforts continue to expand both nationally and internationally, but we’re always excited to collaborate with the institutions that make Indianapolis a great place to call home.

George Evans
Director of Brand & Content Strategy

I'm a writer by vocation, a marketer by profession and I've been telling brand stories for nearly 40 years. The channels have changed, but the fundamentals of spinning a good yarn are timeless. Our grasp of this is why I joined The Basement in 2016, following 10 years at the helm of my own shop. We have great stories to tell.